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    <title>San Diego Writers and Editors Guild upcoming events</title>
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    <description>San Diego Writers and Editors Guild upcoming events</description>
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    <pubDate>Wed, 29 Jul 2026 23:04:11 GMT</pubDate>
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      <pubDate>Thu, 27 Aug 2026 02:00:00 GMT</pubDate>
      <title>August 26, 2026 Marketing Support Group Meeting (26 Aug 2026)</title>
      <description>&lt;h1 body="" style="background-color: #ff6666;" align="center"&gt;&lt;font face="Helvetica" color="#FFFFFF"&gt;Using Publicity to Boost Credibility and Amplify Your Visibility with Jill Lubin&lt;br&gt;
August 26, 2026&lt;/font&gt;&lt;/h1&gt;

&lt;p&gt;&lt;em&gt;The Zoom meeting will be opened at 6 p.m. for those who wish to discuss their own marketing efforts and to share what works and what hasn't worked with other Guild members. The presentation will begin at 7 p.m.&lt;/em&gt;&lt;br&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;&lt;img src="https://www.sdweg.org/resources/Pictures/Square%20Jill%20Lubin.png" alt="" title="" border="0" width="283.5" height="284" align="left" style="margin: 8px;"&gt;&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;Many authors have a great message but haven't learned how to use a book to leverage expertise and generate revenue. As an author, it is important to understand the real purpose of publicity - to boost credibility and amplify your visibility. If you want to be known as an author of influence, you’ve got to get noticed by the media.&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;Based on her international bestseller, “Guerrilla Publicity”, 4x Best Selling author and publicity expert, Jill Lublin, shares simple strategies and doable tactics- helping you to stand out, get noticed and go from unknown to newsworthy. Whether you're already an author or you want to write a book, Jill will reveal insider secrets that any author must know!!&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;Dig down into what makes your genre tick! Discover what editors, agents, and audiences want, and learn how to give it to them—all the while staying true to your vision.&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;1) Understand the real purpose of publicity- To boost your credibility and amplify your visibility.&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;2) Uncover your "Oooooo, Ahhhhhh!" factor. Find the Wow! that sets you apart from the crowd.&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;3) You are the news! Craft a riveting message that lets others know who you are and what you do.&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;4) Simplify! Learn how the pros mesmerize the masses by tailoring their message to the level of a five-year-old.&lt;/font&gt;&lt;/p&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;5) Pass the all-important "Who cares?" test by showcasing your expertise in a way that commands attention&lt;/font&gt;&lt;/p&gt;

&lt;h2&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;Bio&lt;/font&gt;&lt;/h2&gt;

&lt;p&gt;&lt;font color="#000000" face="Calibri, sans-serif"&gt;Jill Lublin is a 25+ year Media Magnet. She is a world-renowned publicity expert, international speaker and 4x Best Selling author. Jill has made thousands of stage appearances alongside celebrities such as Tony Robbins, Jack Canfield, and Barbara Corcoran, to name a few. She has worked with over 100,000 clients implementing her signature formula for getting media attention and creating next-level visibility in the marketplace that results in boosted sales. These lead and profit-generating formulas are included in her signature program, the Publicity Breakthrough Bootcamp, and her monthly Kindness Circles.&lt;/font&gt;&lt;/p&gt;</description>
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